Technology operations and consulting for hospitality and growth-stage companies

We build and manage the technology infrastructure that businesses run on — from digital marketing operations and privacy compliance for hotel portfolios to product development for early-stage startups.


Hospitality & Digital Operations

Hands-on technology management for hotel and restaurant portfolios

We serve as fractional technology leadership for hospitality brands, managing the digital infrastructure across property websites, marketing platforms, and compliance systems. Our work spans cookie consent and privacy compliance, tag management, analytics architecture, and coordination with third-party agencies and vendors.

Cookie compliance & OneTrust Tag management & Tealium Privacy regulations (GDPR, CCPA) Analytics & attribution Website operations Vendor coordination
Product Design & Development

From concept to production for startups and new ventures

Two decades of building products for entrepreneurs — from initial concept through architecture, development, and launch. We work directly with founders to make strategic technology decisions, build the first version of their product, and establish the technical foundation that scales with the business.

Product strategy Full-stack development UX & functional design Technical recruiting MVP development Architecture & infrastructure

Ryan Jafari
Principal
ryan@cetrasoft.com
New York